…one full of mystery and unfolds historical tales of intrigue. The name smacks of evenings spent around the food stalls of Marrakesh in Morocco, where one’s senses are tantalized by the aromatic spices and enticing food dishes crisscrossing into a crescendo of sheer culinary delights. Not so, it is a name assigned to a new…
Category: Branding
OPPO…opportunities or something else
Testing out this name publicly on professionals, technical, computer geeks orientated and otherwise, in Europe I asked the question: “What does the company or product name OPPO mean to you?” This was presented in their home language. I was either met with shrugged shoulders of zero recognition or as one suggested it would be a…
QUDINI – queuing solution applications
Houdini-QUDINI The ‘Houdini ‘ for resolving all your business queuing challenges, whether it is systematical or in person. This may be for example in the supermarket social distancing access ‘Green Light’ entrance and monitoring the queues (especially under Covid-19 restrictions in the UK). Qudini software gurus have advanced their system even further. You no longer…
ASTRA ZENECA – a brighter name for a brighter solution
Covid-19 Vaccine Forthcoming vaccine out of Europe as a cure for Covid-19. A giant step forward in the right direction. Do you ever pause and wonder how linguistic, international naming consultants come up with such awe-inspiring and memorable names? Product Naming Naming a great product brand and company names are not achieved by merely throwing…
Srixon golf balls
– has a soft feel for both male and female professional and amateur players. The selection of which golf ball to tee-off with is a personal choice of the player. Srixon has them in both ‘notice-me’ yellow, snow-white or lady-pink, with an appropriate same-slogan on both – soft feel. The Brand name. The golf product…
TOkyo SHIBAura Denki name changed to K I O X I A
The coined abbreviated historic founders’ name of T O S H I B A Memory announced in April 2022 their brand name change to Kioxia. Etymology The new name is a commingling of the parent manufacturing company’s home language of Japanese and Classical Greek, to form a smooth tone, a sleek unique global name that…
TranQuini relaxes you just by name
TranQuini: epitomizes the image of relief you look for in a refreshing, revitalizing and calming drink. This is where a blend of product naming is harmoniously synonymous with the company name. Product and business naming in Spain, Europe Worldwide with our partner www.BrighterNaming.com. we are the information marketing platform.”The voice of the Ebro”.